September 11, 2019

Skincare: 20 Years of Fresh Soy Cleanser


Gentle, but powerful, meet the brand’s #1-selling facial cleanser

I think everyone’s tried this cleanser at one point or another, am I right? Fresh’s Soy Face Cleanser was recently reintroduced into my life and I am SO pleased about it! It’s super gentle, making it a great cleanser for all skin types, but it’s ingredients really pack a punch. If you didn’t know, soy is packed with amino acids that protect your skin from the effects of the environment and help with elasticity of the skin. The cucumber extract in this cleanser make it smell like a spa in a bottle, not to mention is super soothing and hydrating for your face. And Rosewater is another ingredient to note, it’s balancing and tones your skin, all while removing your makeup and prepping your skin for all of your skincare steps.

How cute is the new packaging too?!

I’m so excited to be partnering with one of my favorite’s, Bluemercury, to celebrate the 20th anniversary of the Soy Cleanser this Thursday, September 12th from 5-8PM at the brand new DuPont location! There will be a special Fresh gift-with-purchase, mini facials, and cocktails inspired by this cult favorite!

If you’ve never shopped at a Bluemercury before, they carry literally all of my favorite brands: Skin Ceuticals, NARS, RMS, Jo Malone, Diptique, R&Co, Dr. Barbara Sturm, Caudalie and Keihl’s, to name a few. They also have two in-house brands that I LOVE: M61 and Lune & Aster. I’ll go ahead and link some of my favorite products from both brands in case you want to try them out! The peel pads are super popular and one of my faves, as well as the newer Skin Tint (it’s like a light-coverage foundation).

Also, Bluemercury is also celebrating 20 years of beauty this year! *Get a free 24-piece goody bag with all purchases $200+! It’s one of their best bags yet (featuring their top-selling brands like La Mer, Hourglass Cosmetics, & more!).

*No RSVP necessary for the event, hope to see you there! xx